Books

Bruce T. Blythe, Crisis Management International

Atlanta, Georgia

Initially TSA started working with Bruce in August 2001 on his now-published book Blindsided: A Manager's Guide to Catastrophic Incidents in the Workplace. One month later 9/11 occurred and the world changed.
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Al Ries & Laura Ries

Atlanta, Georgia

Voted one of the top 100 most influential PR people in the 20th Century by PR Week, Al Ries is the marketing expert who transformed an industry by pioneering the concept of "positioning." He is the Chairman of Ries & Ries, an Atlanta-based marketing firm that does strategic planning work for major corporations.
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Healthcare

Reproductive Biology Associates

Atlanta, Georgia

TSA developed and implemented a national campaign announcing two new breakthroughs in infertility. Through an AP wire feature story and other targeted print media, the combined stories reached over 125 million readers.
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Atlanta Allergy & Asthma Clinic

Atlanta, Georgia

TSA planned and implemented a broad-based campaign of asthma and allergy awareness and education throughout the year.
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Corporate/Retail

Staples, Inc.

Atlanta, Georgia

Entering the Atlanta market, Staples was faced with an interesting scenario. How does Staples make a splash in the Atlanta market as the third of three office supply superstores?
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Wolf Camera Corporate Headquarters

Atlanta, Georgia

TSA developed and implemented a nationwide publicity plan for the company by creating a media press kit that is updated monthly with new angles for media promotion.
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Wolfgang Puck Frozen Foods

Los Angeles, California

Implemented a media blitz over a two-day period for the arrival of world-famous Chef Wolfgang Puck to promote his frozen food line introduced into the Atlanta area.
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Events

Turner Broadcasting System, Inc.

Atlanta, Georgia

For nearly a decade, TSA has implemented a bi-monthly event series featuring leading-edge thinkers and authors speakers for Turner employees from CNN, TBS, TNT, Turner South and The Cartoon Network.
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Brazilian Olympic Committee (COB)

Rio de Janeiro, Brazil and Atlanta, Georgia

Working with officials in Brazil and Atlanta, TSA organized a press conference and welcome party for the announcement of Casa Brasil-the Brazilian Olympic Committee's headquarters for the 1996 Olympic Games.
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