Brazilian Olympic Committee (COB)
Rio de Janeiro, Brazil and Atlanta, Georgia
Working with officials in Brazil and Atlanta, TSA organized a press conference and welcome party for the announcement of Casa Brasil-the Brazilian Olympic Committee's headquarters for the 1996 Olympic Games.
This involved communication with the media and the country of Brazil regarding Carlos Arthur Nuzman, President of COB; and the Brazilian Minister of Sport, the world-famous soccer star Pelé.
TSA's event attracted more than 60 media outlets for the press conference and the story appeared in both print and broadcast outlets including, CNN, CNN Espanol Radio and the ABC, NBC, CBS and FOX affiliates, Atlanta Journal-Constitution and Atlanta Business Chronicle.